VoyceMe

Overview

VoyceMe is the first social platform for creators
and readers. VoyceMe is a manga, webtoon, and webnovel platform where creators and readers can connect within a larger community through the VoyceMe website, app, and social media.

Approach

Engaging, entertaining, and educational social media content
was created to entice new and existing creators and readers of VoyceMe’s.

During my 3 month long internship, I learned about the business and strategy behind social media marketing. The technical side of getting posts to go viral and the deeper reason behind why companies do social media marketing.

Key Summary

Tangible Results in Numbers

# of social media campaigns
amount of growth (social media metrics)
monthly annual users

Brand Strategy

Targeting: English speakers, readers of manga, webtoons, and webnovels, people with adjacent niche interests such as gamers and k-pop fans

Core Brand Values:
- community
- creativity
- novelty
- immersive storytelling

Brand Promise:
VoyceMe’s mission is to provide support to creators through social media marketing, an immersive narrative experience through technology, and community engagement.

Customer Benefits:
- free entertainment
- community of creators and readers
- social media marketing support for top creators

Series Features

What is a series feature?

A series feature is promotional content highlighting the distinct qualities of a series or a story at VoyceMe.


Deck of Fates by Creationistlife
Music Credits: War Drums by AudioSphere
Strategy
Taking inspiration from fantasy anime openings, music and motion is paired in the video editing style to evoke feelings of epic unease and tension.
Execution
The music was selected through TikTok’s Trend Discovery page.
I used CapCut tools to simulate camera movement and animated effects.

© Cindy Ly