Overview

VoyceMe is a social platform for creators
and readers. VoyceMe is a manga, webtoon,
and webnovel platform where creators and readers
can connect within a larger community through the VoyceMe website, app, and social media.

Approach

Engaging, entertaining, and educational social media content
was created to entice new and existing creators and readers of VoyceMe’s.

During my 3 month long internship, I learned about the business and strategy behind social media marketing. The technical side of getting posts to go viral and the deeper reason behind why companies do social media marketing.

Brand Strategy

Targeting: English speakers, readers of manga, webtoons, and webnovels, people with adjacent niche interests such as gamers and k-pop fans

Core Brand Values:
- community
- creativity
- novelty
- immersive storytelling

Brand Promise:
VoyceMe’s mission is to provide support to creators through social media marketing, an immersive narrative experience through technology, and community engagement.

Customer Benefits:
- free entertainment
- community of creators and readers
- social media marketing support for top creators

Series Features

What is a series feature?

A series feature is promotional content highlighting the distinct qualities of a series or a story at VoyceMe.

Deck of Fates by Creationistlife
Music Credits: War Drums by AudioSphere

Leveling My Isekai’d Abs by RohanSan
Music Credits: Lancey or Lancey by Lancey Foux


TikTok Performance Metrics:

• 2,675 views
  
• 125 likes
  
• 5 comments
  
• 2 shares
  
• 27 saves
  
• 4h:47m total play time
  
• Viewers: 77% female, 23% female
  
• 18-24 69%
  
• 25-34 26%
  

King Bee by BusyBees
Music Credits: @macrosbymel


TikTok Performance Metrics:

• 2,001 views
  
• 74 likes
  
• 2 comments
  
• 1 share
  
• 13 saves
  
• 3h:1m total play time
  
• Viewers: 70% male, 30% female
  
• 18-24 74%
  
• 25-34 21%
  

App Promotion

Open Beta B Roll
Music Credits: Vengeance by iwilldiehere


TikTok Performance:

• 496 views
  
• 16 likes
  
• 7 comments
  
• 0 shares
  
• 0 saves
  
• 0h:22m
  
• Viewers: 90% male, 10% female
  
• 18-24 68%
  
• 25-34 26%